A History of Vernors | Detroit Historical Society (2024)

A History of Vernors | Detroit Historical Society (1)James Vernor, pictured at right, was a junior clerk at Higby and Sterns’ DrugStore in Detroit when he enlisted in the 4th Michigan Cavalryand was called to fight in the Civil War. At the time (according tocompany lore), he was experimenting with a stomach calmingtonic of vanilla, spices and ginger, which he left behind in anoak cask. When Vernor returned four years later, he found thathis elixir had transformed into a zesty, sweet, gingery drinkcomplimented by the wood’s aging process. Soon after, Vernoropened his own pharmacy on Woodward Avenue, and its sodafountain became the first – and only! – place in the world tobuy Vernor’s ginger ale in 1866.

A History of Vernors | Detroit Historical Society (2)

As demand grew, Vernor began to sell his product to other Detroitsoda fountains, but required that vendors purchase specialequipmentto serve the soda in order to ensure its quality. After gaining enoughfame, Vernor was able to sell his soda throughout the Midwest. In1896, he closed his pharmacy (shown at left) and opened a bottling plant at the footof Woodward so that Vernors could be mass produced.

James Vernor passed away at the age of 84 in 1927. The companycontinued to thrive under the leadership of his son, also namedJames Vernor. A massive sign illuminated with the company logobecame a landmark along the Detroit riverfront (pictured below), where ferries tookpassengers to Windsor, Bob-lo and Belle Isle. By the 1940s, the Vernors bottling plant tookup an entire city block along the river and welcomed thousands of daily visitors to its sodafountain. In 1954, the plant moved to Woodward and Canfield, where visitors could watchsoda production as they enjoyed their drinks.

A History of Vernors | Detroit Historical Society (3)In 1959, the ginger ale’s name lost its apostropheand became simply “Vernors.” The Vernor family soldthe company to an investment group in 1966; it waslater owned by American Consumer Products, UnitedBrands, A&W Beverages and Cadbury Schwepps.Today, Vernors is owned by Dr. Pepper SnappleGroup.

Celebrate #Vernors150 with the Detroit Historical Society!

A History of Vernors | Detroit Historical Society (2024)

FAQs

What is the history of Vernors? ›

History. Vernors is the oldest surviving ginger ale in the United States. According to the company, it was first served to the American public in 1866. Vernor opened a drugstore of his own in Detroit, Michigan, on Woodward Avenue, on the southwest corner of Clifford Street and sold his ginger pop at its pop fountain.

Who is the owner of Vernors? ›

In 1959, the ginger ale's name lost its apostrophe and became simply “Vernors.” The Vernor family sold the company to an investment group in 1966; it was later owned by American Consumer Products, United Brands, A&W Beverages and Cadbury Schwepps. Today, Vernors is owned by Dr. Pepper Snapple Group.

Does Vernors have real ginger? ›

The official ingredients do not mention ginger. Instead, the label denotes the pop is comprised of carbonated water, high fructose corn syrup, citric acid, sodium benzoate (preservative), caramel color and “natural and artificial flavors.”

When did Dr Pepper buy Vernors? ›

After changing hands many times, Vernors was eventually purchased by Cadbury Schweppes in 1993 and was later incorporated into Dr Pepper Snapple Group when it spun off from Cadbury Schweppes in 2008. This move allowed Vernors to expand further from the Midwest and is now available in 33 states.

Is Vernors older than co*ke? ›

Vernor's boasts the oldest soda in America, but not the world. That belongs to Schweppe's, who created a carbonated mineral water in 1783. Other old sodas include Hires Root Beer (1876), Moxie 1876, Dr. Pepper (1885) Coca-Cola (1886) and Pepsi (1893.

Is Vernors only made in Michigan? ›

It was bought in 1993 by Cadbury-Schweppes and is part of Dr. Pepper Snapple, one of the nation's largest beverage producers. Is Vernors still made in Michigan. Yes, sources say it's bottled in Vermont, in Texas but the "flagship" is a plant in Holland, Michigan.

Where is Vernors headquarters? ›

4501 Woodward Ave., Detroit, Mich.

Is Vernors made by 7up? ›

Purchased by Cadbury-Schweppes in 1993, today Vernors is part of Dr. Pepper Snapple, one of the nation's largest beverage producers.

Is Vernors still aged in barrels? ›

one certain part of the story is the aging in oak barrels over four years. Somehow,Vernor discovered that this developed the flavors he wanted, and the company still uses this method today.

Why is Vernors good when you're sick? ›

Unfortunately, there's no real science involved or 'real ginger' in Vernors that will cure any sickness. It's mostly a comfort food that gives us the placebo effect of 'feeling better'. So it's best to see an actual doctor cure an illness. And have a Vernors when you come home from your doctor's visit.

What is the oldest soda in the world? ›

The oldest soda brand is not Coca-Cola or Pepsi, or even Dr Pepper. Schweppes according to Coca-Cola is the oldest soda drink which was established in 1783 by Jacob Schweppes under the Schweppes Company. In 1969, Schweppes merged with Cadbury to become Cadbury Schweppes.

What is a Vernors float called? ›

A Boston Cooler in its present day is a drink made from Vernors Ginger Ale (yes, specifically Vernors) and vanilla ice cream.

What is the Vernors mascot? ›

The jolly, winking gnome has been the official mascot of Vernors since the company's early days, but for many years he lacked a name. So in the early '70s, the company embarked on a “Gname the Gnome” campaign, offering a trip to Disney World for whoever came up with the best name. The winning name: Jerome the Gnome.

What two sodas make Dr Pepper? ›

Pepper is a combination of cola and root beer, so dr. . Pepper is invented in 1885 by . charles pemberton and morrison's old corner drugstore in . waco, texas. .

Why is Vernors so good? ›

1. It's actually REALLY delicious. Vernors has a tangy but not-too-strong ginger flavor, a touch of vanilla and serious carbonation, enough that it can sting if you're not prepared. It's a little like a gingery cream soda, and makes Canada Dry taste like Sprite by comparison.

What does the name Vernor mean? ›

Verner is common both as a given name and a surname. It means "protector".

Where was the Vernors factory located? ›

In 1951, the City of Detroit wanted to raze much of lower Woodward, including the old Vernor's plant on Woodward Avenue south of Jefferson Avenue, to make way for the Civic Center development that would become Hart Plaza.

Why do people drink Vernors? ›

Sure, many people grew up getting ginger ale dosed out by their mother when their tummies hurt or they were feeling nauseated. But in Michigan, our mothers took it to a whole other level. Stomach ache? Vernors.

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